Body trends evolve over time, influenced by fashion, media and cultural shifts. In recent years, women have moved away from the pursuit of extreme thinness, instead striving for strength and curves—sometimes to an almost cartoon-like degree.
Fictional superhero Helen Parr, better known as Elastigirl from The Incredibles (2004), has become an unexpected body inspiration on social media. This exaggerated hourglass figure—dubbed the "Pixar Mom" body—has gained traction, with women seeking a smaller waist, fuller hips and strong thighs.
In a discussion with Newsweek, celebrity personal trainer Michael Baah, based in London, and content creator Sheila Abdul, 22, who is frequently compared to Elastigirl online and in real life, shared insights into this trending physique.