PC GuideMicrosoft calls Copilot+ PCs “the most performant ever” to push Windows 10 users to get a Windows 11 machine

PC GuideMicrosoft calls Copilot+ PCs “the most performant ever” to push Windows 10 users to get a Windows 11 machine

With the end of Windows 10 support fast approaching, Microsoft is doing everything in its power to convince users to upgrade to Windows 11. Their latest strategy includes publishing an article explaining why a PC with Copilot+ is the ultimate upgrade for anyone still using a Windows 10 machine. Recent statistics have revealed that a significant number of Windows 10 users are not willing to make the switch to Windows 11. A large part of this comes from Steam data, which shows that nearly half of users are still on Windows 10. Many of them are either unable to upgrade due to Windows 11’s demanding hardware requirements or haven’t found a strong enough incentive to make the jump.

Microsoft pushes to make you buy a Copilot+ PC

Microsoft’s latest blog post highlights that “Copilot+ PCs are the most performant Windows PCs ever built, now with more AI features that empower you every day.” The post goes on to discuss how these Copilot+ PCs compare to devices like the MacBook Air M4, and also talks about all the AI benefits that come with a Windows 11 machine, like Recall, improved Windows Search, and Click to Do.

How Copilot+ PCs stack up:

  • Deliver up to 13% faster performance than the MacBook Air M4 amongst top performing devices, with unmatched AI experiences in market.
  • Up to 5x faster than a 5-year-old Windows device, with enhanced security features that make them the most secure Windows PCs we've ever built.
  • Provide the longest lasting battery amongst Windows PCs, with Up to 22 hours of video playback and up to 15 hours of web browsing, so you can go all day on a single charge.
Source: Windows Blogs
The blog post rounds off by directly targeting Windows 10 users, stating, “Now is the time to upgrade to a modern, more secure Windows 11 or Copilot+ PC.” So, it's clear that with this post, Microsoft is aiming to convince Windows 10 users who are still on the fence about upgrading to the latest operating system. That said, the company is also showing Windows 10 users large full-screen pop-ups convincing them to purchase a Windows 11 machine, with claims that they can “level up” their purchase by opting for a Copilot+ PC over a regular one.